London calling: Bow pub provides games updates to Oz

Posted: 06 August 2012

Blog category: News, Pubs

The licensee of a Shepherd Neame pub close to the Olympic village is keeping Australians up-to-date on proceedings with a regular slot on national radio.

Frankie Colclough of the Eleanor Arms in Bow, East London is on the doorstep of the UK’s largest ever sports event and has been approached by ABC Radio to give some insight on the public mood.

The light-hearted chat via telephone will form part of DJ Craig Zonca’s daily Drive Time show.
Frankie explains: “ABC originally contacted the Campaign for Real Ale and we’re the closest pub to the Olympic Park that is listed in their Good Beer Guide, so they nominated us. The Australians share the Great British culture of the pub being a central point for conversation, so I was only too pleased to help.”

The pub is getting into the Olympic spirit, with Frankie’s wife Lesley volunteering as a London Ambassador and four regular customers dancing in the opening ceremony. It is also showing the Games on large screens throughout the event.
Frankie has no experience of broadcasting, but remains undaunted: “It’s going to be a light-hearted discussion, but I’m sure there will be some friendly international rivalry about the medals table. Apparently they want to discuss ‘warm beer’ too – I can certainly put them straight on that!”