Fire and ice at Asahi rising stars cocktail competition

Posted: 12 October 2010

Blog category: News, Asahi

After a year on tour around the UK, the Asahi Rising Stars Cocktail Competition reached its grand final in a glitzy evening at the Park Plaza Riverbank London in October.

The nationwide competition was open to aspiring mixologists under the age of 30, with a first prize of an all-expenses-paid trip to Japan.

Three regional winners from heats at Cheltenham, Manchester and Earl’s Court plus the best runner-up contested the final in front of an enthusiastic crowd, entertained by comedian Patrick Kielty, who hosted the event.

More than 500 specially-invited guests enjoyed complimentary Asahi and cocktails, canapés by Yo! Sushi, and music from new Los Angeles girl band Beach Girl 5 and DJ Dan Williams, of Jade Jagger’s Jezebel Sound System.

Former Destiny’s Child singer and Strictly Come Dancing contestant Michelle Williams joined Shepherd Neame chief executive Jonathan Neame on stage to present the first prize to Charlene Holt of Manchester bar Apotecha.

Charlene’s cocktail turned up the heat with a show-stopping drink marrying chillies, wasabi, lychee liqueur, dragon fruit and gin, presented in spectacular style by pouring flaming spirit down two Asahi bottles expertly-balanced on cocktail glasses.

Other celebrated guests included Vanessa White from The Saturdays, and TV presenters Zoe Salmon and Jenni Falconer.